Skip to main content

Revision - 1st May 2019

Component 1 Section B - Industry and Audience

Media products are always standardised products (apart from Adbusters)

In what ways are Humans and Les Revenants shaped by specialised forms of production, distribution and circulation?

Knee Jerk Reaction - Both set texts are fundamentally shaped by their contexts of production, distribution and circulation at both a technical, narrative and audience level.

Plan

Production Values
Representation - Stuart Hall - Reception
Conglomeration
Convergence
Cultural Industries
Horizontal and vertical integration, multimedia integration
Curran and Seaton , Power in Media Industries
Livingstone and Lunt - Regulation - Getting increasingly harder to effectively regulate media products.
Humans is broadcast after the watershed.
Les Revenant shown on channel 4 at 9pm
Circulation is going to be fairly low due to cult audience appeal. Even though these are both successful for their genre they are still made to appeal to a cult audience.
Viral marketing for humans
Gemma Chan (Anita) is tight-casted
Les Revenants trailer is far more dramatised than the actual show to get a more international appeal. Purposely misleading to get a larger audience.
Humans persona synthetics adds to the hyperreal themes of the tv show The audience cannot differentiate between reality and fiction.  Example : the 'return your synth' label. Themes of paranoia.
Intertextual references are used to appeal to larger audiences with relation to the Terminator. Night of the Living Dead references to Les Revenants.
Both of these texts are subversive to appeal to a niche audience
For a mass audience appeal. Both texts feature relatable middle class families. Stereotypical British Middle Class family is a binary opposition to the Stereotypical French Middle Class family.
Humans 4OD Channel 4 - Channel 4 has a subversive alternative target audience
Les Revenants Canal Plus
Moving to digital streaming has threatened traditional media.
Humans overall budget for series 1: £12 Million
Humans opening episode viewership: 6.1 Million
Steven King endorsed Les Revenants.
British Remake of Humans ensures a bigger mainstream British audience. Changes include language and location. The look of the actors also changes.
Les Revenant budget is £11.5 million - clear it is French from the alps.
Channel 4 are selling audiences.
TV industry is an industry motivated by profit and power. Humans are trying to rival Doctor Who and Black Mirror.
Clear , standardised production. Todorov - equilibrium - disequilibrium - restoration - equilibrium. Disruption and restoration of equilibrium.
Humans has a range of clear and identifiable character arcs.
Cliff hanger is a hermeneutic code.

Comments

Popular posts from this blog

Adbusters

Deliberately challenged the image. Its childish defacing. This defacing plays on the ideology that nothing is too high up to take down. Banksy Drawing of Policeman snorting cocaine. This is know as detournement. It is a form of high-jacking or re-routing. It is more commonly seen as Culture Jamming. Culture jamming is often obsessed with the idea of destructing consumerism/capitalism. Culture jamming - the practise of criticising and subverting advertising and consumerism in the mass media, by methods such as producing advertisements parodying those of global brands. Adbusters potential genres: Pop Culture - Sans serif font has informal connotations Satirical Comedy - Attacks something. Adbusters uses a lot of negative white space which connotes purity but directly contrasts with the image shown on the background. Masthead changes every time. Every magazine cover is unique which shows they are challenging. There is no reference to anything that is inside. No...

Music Videos - Week One

Component 1A - Media language and representation Component 1B - Audience and Industry Music Video - Video that accompanies audio track / Montage of clips with song in background / Visual representation of how a song sounds / Gives contexts to the sound / Advertises the song / Primarily seen on YouTube Media language Key Terms - modes, language, polysemy, meaning, conventions, intertextuality, audience response, ideologies Theories - Barthes and Levi-Strauss Representation Key Terms -  construction, processes, stereotypes, social and cultural contexts, audience response, ideologies Theories - Hall, Gauntlet, Van Zoonen, hooks, Gilroy Audience tends to be defensive over how good their favourite artist is. Bands can be role models. Bands can be used to represent somebody. We can use music to define ourselves. We can use social media to connect with artists. France Gall - Baby Pop Technologically interesting France Gall looking at the camera gives a direct...

Audience Manipulation (Contains Some Key Theories)

Producer decides primary and secondary audiences. Audiences can be broadly categorised with demographics. Intended demographic in McDonalds advert - young couples - Going to McDonalds is something that is commonly done by younger people. - Stereotypical romantic gesture. What happens if you watch too much TV/YouTube/Play too many video games? Addiction - No social life - Eye Damage - Become violent - Can give you negative body perceptions - Mindlessness Mass media is a type of media that an be obtained with ease. Key theory 15 - Albert Bandura - Media Effects The Effects Model, AKA The Hypodermic Needle Model. - How an audience is manipulated by the media. - Brainwashing Ideology - ideas, beliefs and values Passively happening without audience knowledge. - Not all ideology is negative Passive - You don't know it is happening. George Gerbiner - Cultivation Theory - To develop an ideology based on the information that is given. The idea that prolonged and heavy ...