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Newspaper Industry

Things examiner is looking for:

- Key terminology
- Use toolkit on blog
- Suggest deeper meanings of a media product
- Structure
- Paragraphs
- Opinion/POV

TAP

Text-Audience-Producer

PETDA

Producer-Encodes-Text-Decodes-Audience

Media Institutions - the values and ideologies of a media production

A way of differentiating between products.

D I F F E R E N T-T O-I D E O L O G I E S


The person looks very intelligent because he is wearing a shirt and jumper. This is a symbolic code of intelligence.

This person is by themselves which is symbolic of being unique and choosing your own path in life.

Quotes are inspirational.

Creative and expressive people.

The two other people on the site are looking directly at the camera making it more personal.

Kid with afro connotes being chilled out.

Long Road has a target audience.

Shells are friendly and they are presents given by otters.

Red = passion

Yellow = Sunrise, Connotes happiness

Easy to remember, Minimalistic, Necessity








green is the colour of money suggesting that it is for the upper class.
Mermaid is picked to give mythical connotations
Crown further reinforces upper class.
Mise-en-scene of a crown symbolises wealth and power.
Mermaid is smiling
Wavy
lines suggest breasts
Green connotes nature.
Women are thought of as kind and thoughtful. Smiling face and long flowing hair suggests coffee is smooth and gentle.
Her arms are open which is a loving gesture.



The blue logo suggest links to the Tory party. The name 'TheGuardian' has connotations of loving and care. The royal blue colour has links to the upper class and royalty. Reading this newspaper may make people view you as a snob.

There are a lot of sexual references. For example, the word 'gropes' and the the use of the phrase 'sex tapes scandal' both have sexual connotations. Breasts are enlarged for 'Corrie Claire'.

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