Skip to main content

Newspaper Ideologies and Representation

Ideologies - Ideals and beliefs of the producer. They can be used to normalise the dominant ideas of the ruling class.  Often used to describe the way that those in power use their power to distort meaning.

Newsworthiness - How newsworthy a story is.

'If it bleeds, it leads' - If there is a death it will attract more people. It is the main story.

Tabloid - Red Masthead.

Intertextuality - Where a media product only makes sense through its reference to other media products.

Barthes also referred to the process of intertextuality as a referential code.

The use of black and white has dull connotations and could be a symbolic code to suggest that America is in trouble.

The use of the statue of liberty it's face cover has a satire effect.

The language that is used makes the smaller article seem quite extreme and shows an intertextual reference to an action/thriller film.

The statue of liberty symbolises liberty/freedom. The hands over the face makes reference to disaster and the image looks like a weeping angel which is similar to Doctor Who.

The red/black colour gives a sense of apocalypse. This has biblical links.






Left Wing Ideologies: - For the Many

- Communism - Everybody shares everything
- Socialism - Nothing is owned privately, everything is left to be used by the public.

Everyone deserves a fair chance
Distribution of wealth

Right Wing Ideologies: - For the Few

- Facism - Dictatorship

Every man for them selves


Comments

Post a Comment

Popular posts from this blog

Week 3 Online media - 4th March

Pokemon Glaswegian Advert:  🌚 🌝  🌚 Clay Shirky - End of Audience - the audience uses the product to make new media Henry Jenkins - Fandom - uses audience to create a cult following Propaganda doesn't work in the way we think it works. It doesn't change people's minds. We don't just see an advert and go to a product. It cultivates the idea - cultivation theory Alex Jones' clicks tripled when he got banned from social media sites. It has made him even more popular. Momentum video about conspiracy theories is funded by the pro Corbyn part of the Labour party. Machine written youtube videos
Post a Comment
Read more

Music Videos - Week One

Component 1A - Media language and representation Component 1B - Audience and Industry Music Video - Video that accompanies audio track / Montage of clips with song in background / Visual representation of how a song sounds / Gives contexts to the sound / Advertises the song / Primarily seen on YouTube Media language Key Terms - modes, language, polysemy, meaning, conventions, intertextuality, audience response, ideologies Theories - Barthes and Levi-Strauss Representation Key Terms -  construction, processes, stereotypes, social and cultural contexts, audience response, ideologies Theories - Hall, Gauntlet, Van Zoonen, hooks, Gilroy Audience tends to be defensive over how good their favourite artist is. Bands can be role models. Bands can be used to represent somebody. We can use music to define ourselves. We can use social media to connect with artists. France Gall - Baby Pop Technologically interesting France Gall looking at the camera gives a direct...
Post a Comment
Read more

Adbusters

Deliberately challenged the image. Its childish defacing. This defacing plays on the ideology that nothing is too high up to take down. Banksy Drawing of Policeman snorting cocaine. This is know as detournement. It is a form of high-jacking or re-routing. It is more commonly seen as Culture Jamming. Culture jamming is often obsessed with the idea of destructing consumerism/capitalism. Culture jamming - the practise of criticising and subverting advertising and consumerism in the mass media, by methods such as producing advertisements parodying those of global brands. Adbusters potential genres: Pop Culture - Sans serif font has informal connotations Satirical Comedy - Attacks something. Adbusters uses a lot of negative white space which connotes purity but directly contrasts with the image shown on the background. Masthead changes every time. Every magazine cover is unique which shows they are challenging. There is no reference to anything that is inside. No...
Post a Comment
Read more