Attitude online's primary purpose is to promote the magazine. It has a dedicated readership which may be influenced by the online version of the magazine.   Camp - A deliberately tongue in cheek attitude to the world which reinforces a lot of gay stereotypes.   Drag shows are very camp to appeal to a gay audience   Diva is a gay magazine that is also aimed at women but it is less popular than Attitude.   Attitude online is a hyper-sexualised representation of men - most images of these men are topless and often in provocative poses which is surprising in accordance to societal hegemonic norms.   An article is critical of lack of representation of different body types which isn't reinforced very well by the singular muscular representation of men which suggests that these images are only being used to make money as they know it plays on the potential desires of homosexual men.   Articles are generally focused on grooming, fashion, celebrities and their appearance which suggest...
 
 
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